All communicators
is my pleasure to tell you that we released the first edition of the Latin American Studies Professional Communication in This edition aims understand how communication professionals obtain and exploit information resources and technology Research. The study was raised earlier this year, and today we are proud to present the findings in a whitepaper , simple and digestible, we intend to be useful in understanding how they act and interact communicologists.
can download the first five pages of free study , so that the user can assess the potential value it gives to business and academia. Additionally, maintaining the discussion group DIRCOM Research in Social DIRCOM for any follow-up discussion of results or delivery of additional materials to study.
following is an extract of the first lines of the document, as a justification of the research efforts DIRCOM:
From what DIRCOM Research and EPLCs
Communication and marketing and administration, is a multidisciplinary activity mainly . There are a number of controllable and uncontrollable variables in both communication environments and audiences that extend veils of uncertainty in the schemes adopted and implemented strategies, forcing communicators Versatile keep their skills and amplified its approach to achieve cohesion and functioning along the whole machinery.
The theory offers a healthy range of options and suggestions regarding the practices and processes of communication. The learned generated manuals, documents, dissertations and textbooks devoted to outlining the path easier, more effective and less undermined to achieve communication goals, whether we talk about guidelines for the creation of marketing campaigns, operational management considerations crisis, standardizing procedures for internal communication and organizational profiles for the lobby and controls for political communication.
Behind every one of these resources, there are several constants that make up the generic guidelines for communication and multidisciplinary nature of the manager. The communicator acts as a researcher, planner, manager, coach and spokesman, and many other activities that will never be small enough not to do them.
In all cases, the main ingredient and most difficult to understand is the people, bounded on all terms that apply depending on the specialty - markets, public hearings, society, citizens, voters, supporters, etc. And to deal with people, each one of the professionals dedicated to this vocation has created its own manual, your own know-how. Understanding how the communication professional uses resources and talent available in all these areas of their discipline is the fundamental mission DIRCOM Research, which for this purpose created the Study of Latino Professionals in Communication ( EPLC).
Behind every one of these resources, there are several constants that make up the generic guidelines for communication and multidisciplinary nature of the manager. The communicator acts as a researcher, planner, manager, coach and spokesman, and many other activities that will never be small enough not to do them.
In all cases, the main ingredient and most difficult to understand is the people, bounded on all terms that apply depending on the specialty - markets, public hearings, society, citizens, voters, supporters, etc. And to deal with people, each one of the professionals dedicated to this vocation has created its own manual, your own know-how. Understanding how the communication professional uses resources and talent available in all these areas of their discipline is the fundamental mission DIRCOM Research, which for this purpose created the Study of Latino Professionals in Communication ( EPLC).
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